5350 The Pourhouse Anna Maria Island, FL

We helped 5350 The Pourhouse evolve from a casual wine and coffee bar to a full-service breakfast, lunch, and dinner destination with a fully optimized website, ongoing blogging, local SEO, and stunning food photography.

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Island Ambitions, Realized

5350 The Pourhouse opened with charm, coffee, and ambition—a coastal café blending specialty drinks with an inviting wine bar atmosphere. Nestled on Anna Maria Island, the space quickly gained popularity with both locals and visitors. But the vision kept growing. Within six months, the owners knew they wanted more—more menu, more guests, more presence. That’s where we came in.

Building a Digital Foundation

Our first goal was to bring their brand online in a way that reflected their relaxed yet elevated experience. We designed and developed a WordPress site with a custom post type for menu items, allowing each dish and drink to shine in search results. This not only improved SEO visibility, it let the restaurant update their evolving offerings on the fly.

From Coffeehouse to Full-Service Dining

5350 didn’t stay a coffee and wine bar for long. They introduced breakfast, lunch, and dinner service—all while keeping their quality-first mindset. We responded with a restructured homepage, expanded navigation, and additional menus to reflect their new direction. The rebrand was subtle but significant, focusing on consistent messaging across website, Google Business Profile, and social media.

Ongoing Strategy and Growth

We implemented a blogging strategy focused on SEO, menu visibility, and community engagement. With regular photo shoots, internal linking, and local event coverage, 5350 became more than a restaurant—it became part of the Anna Maria lifestyle.

Our work helped them reach over 3,000 clicks in under two years, earn 140+ glowing reviews, and build a scalable digital foundation for long-term success. And we’re just getting started.

Services Provided

Challenge

The business launched as a coffeehouse and wine bar but pivoted quickly to include breakfast, lunch, and dinner—without clear brand positioning. The original site and messaging no longer aligned with their new direction. They also lacked a Google Business Profile, structured SEO, and content that showcased their evolving menu.

Our Strategy

We built their website with a flexible content structure, including a custom post type for menu items to improve SEO and user experience. As they expanded their services, we rebranded the digital experience to reflect their full-service offerings. We launched their GMB, created engaging blog content around dishes and events, and produced a cable + streaming TV commercial to promote their unique island vibe. We also helped develop their visual identity through photography and styling.

Results

  • 140+ positive Google Reviews
  • 3,000+ organic clicks in under 2 years
  • Indexed menu items and optimized page structure
  • Ongoing visibility through content and blogging

Testimonial

The growth has been incredible. Our site, content, and visibility have helped us shift from a coffee bar into a must-visit dining spot on the island. We couldn’t have done it without the digital direction and creative support. Owner - Brian Mathae

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